Andromeda

Andromeda Protocol is a revolutionary development framework and user interface designed for Web 3.0 and the blockchain industry. It offers a comprehensive set of tools including pre-built smart contracts, a no-code smart contract builder, wallet, mobile and web templates, and enterprise software plugins.

I was tasked to create a complete brand system including a primary logo, 6 sub-brand logos, a website and a range of ancillary material. The resulting brand is poised to revolutionize the industry with its streamlined, user-friendly approach.

Agency
Arc

Role
Design Director, Designer

Services
Logo, branding, UI, UX, Motion

 
 

↑↓ The Andromeda logo is a multidimensional symbol, characterized by sharp angular lines that enclose a vibrant nebula. When viewed from a convex perspective, the three planes of the mark come together to form a prismatic cube. However, from a concave viewpoint, the lines converge into a single point, creating the illusion of a vortex.

This dynamic visual representation conveys the energy and cohesion of the Andromeda brand, reflecting the comprehensive and all-encompassing nature of the development framework and user interface offered by Andromeda.

 
 
 
 
 
 

↑ To better convey complex concepts, I created a series of animations that effectively communicate ideas that may otherwise be challenging to express through other methods such as screen capture videos or written descriptions.

 
 
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